ELEVATE SCIENCE

Pearson had the goal to update how they delivered the features and benefits of their brand. What we decided to create together was a hybrid of a mini-doc of real teachers talking about their experience teaching, and scripted sections that went into the features and benefits of their product line. Along with all of this, we shot b-roll of real students interacting with their products. All of these pieces culminated in a unique way where Pearson could showcase the features and benefits of their brand. While injecting much-needed humanity into the education space.