WORKING WITH BRANDS
The approach taken in working with brands is to ensure that brands get the most out of content creation, and video production that fits the need of marketing in the 21st century. This approach of creating content allows for vast amounts of it in a single shoot. Primarily when this is done we create mini branded documentary films consisting of interviews that lean into the authenticity and vulnerability of the humans that make up a company. Authentic content in today's manufactured online existence is the best way to cut through the noise and to meet people where they are at. The benefit of this is clients walk away with a ton of great content to feed their content engine while speaking from the core of who they are as a brand.
Having personally overseen the creation of around a hundred content pieces as a director-producer and editor. I believe that the job of anyone managing a production is to be the helper in chief. That is to say, my job is to ensure everyone on my team does the best job they can do. The best way to do this is to create a collaborative environment where the problem being solved is a group effort. Not a problem that solely resides in the director's head - my head.
Generally, I use a team of freelance copywriters, cinematographers, designers if need be, and everything in between. The people that work on these productions are among the most talented people working in this field. Some of whom have resumes that include working with global brands, world-famous directors, and cinematographers. These are extremely talented individuals that I wouldn't be where I am without them.
As someone who started on their own, there was never a rep, production company, or manager behind any production behind me. It was just the crew and myself. I've had to take on tens of thousands if not a hundred thousand dollars squarely on my shoulders. This has a humbling nature to it. Knowing that I and the people around me are it. (Kids in their 20's most of the time) No protection just us. Driving up that hill makes you as the person at the top rely on your team more than it would in different circumstances. Making you go into every production nearly certain every problem that could be solved was solved. Every would-be problem has been identified and we have a strategy to deal with them. Leaving the unknown unknowns to be left to a team that is hyper prepared folks. Who are fast on their feet making them easily dealt with.
All of this is what I try and bring to every project.
Everything on this site has been produced, directed, edited and color corrected by me. I also personally shot some of the shots, and generally do all of my own lighting. I hope you enjoy it.
DIRECTING
I have experience working with everything from global industry-leading brands, to small businesses. What I care most about when initially working with our clients is to tell your story in a meaningful way that connects with your core consumer. My job is to help you find the core voice as a brand. It's the number one goal when working with clients.
PRODUCING
Coming from a back ground where I produced everything from ten thousand dollar video production projects all the way up to one hundred thousand dollars. It means you've seen a lot. The goal for you during production is to give you a cost-effective way of producing content. While having the highest quality team members to serve your needs.
POST PRODUCTION
Post-production is a la carte as a core service. Having worked with agencies, production companies, and brands to deliver the full spectrum of post-production needs. From editing, color, sound mix, to delivery. Post work to be honest is one of my favorite pars of the production process.
CONTENT HIGHLIGHTS
